VUITY
VUITY is an eye drop that replaces reading glasses. If you thought “Wait, what?” then you’re in the right place.
For the launch of a VUITY, we leaned into the disbelief people have when hearing about what it does.
For the launch of a VUITY, we leaned into the disbelief people have when hearing about what it does.
TV
Social
Since VUITY was both a new brand and an entirely new kind of product, we wanted to use social as a platform to educate the masses on a more human level, creating an FAQ-style library of content.
Since VUITY was both a new brand and an entirely new kind of product, we wanted to use social as a platform to educate the masses on a more human level, creating an FAQ-style library of content.
